Elkton, MD (April 29, 2009)—With the warm weather upon us, Elixir Strings is daring its customers to "Change your shirt, not your strings" with its t-shirt promotion.
From May 1, 2009, through July 31, 2009, customers can receive a free Elixir Strings t-shirt when they purchase any two sets of guitar strings or one set of bass strings. To collect their t-shirt, players can log on to the Elixir Strings website, elixirstrings.com, and click on the "free t-shirt link." From there they will be directed to download and complete a claim form and to mail it in with their receipt.
"The spring and summer months are a big season for touring. Our latest promotion is a great way to stock up and at the same time receive a fun new t-shirt," says Craig Theorin, Elixir Strings product manager. "Elixir Strings are designed to help prevent corrosion due to sweat and other elemental factors. During the spring and summer, this is a very welcome feature."
For additional details on the promotion and to find an authorized Elixir Strings dealer, please visit elixirstrings.com. Offer valid in the U.S. and Canada only.
Elixir Strings is the pioneer in coated string technology and is available in two string "flavors." Strings with ultra-thin NANOWEB® Coating provide the bright tone and punch of uncoated strings, yet keep their lively tone three to five times longer than ordinary strings. The thin coating is nearly undetectable, providing the feel of traditional strings. Elixir Strings with original POLYWEB® Coating also sound great three to five times longer than ordinary strings, have a balanced tone with smooth response, feel comfortably smooth and reduce finger squeak. Elixir Strings are available in a full range of gauges for acoustic guitar, electric guitar, bass, banjo and mandolin.
Today, Elixir Strings are installed as original equipment by a growing list of discriminating electric guitar and bass manufacturers, including Ibanez, Tom Anderson Guitarworks, Brian Moore Guitars, Carvin, Melancon Guitars as well as premium acoustic guitar luthiers such as Taylor Guitars, Santa Cruz Guitar Company, Lakewood Guitars, CA Guitars, Carvin, and Goodall Guitars. Elixir Strings are endorsed by popular artists such as Melissa Etheridge, Train, Dave Mason, Michael W. Smith, Jim Messina, Christopher Cross, Bob Seger and Drowning Pool.
Elixir Strings are manufactured by W. L. Gore & Associates, the company widely known for such innovations as GORE-TEX® Fabrics. For more information, please visit elixirstrings.com.
Heather E. Ball
D. Pagan Communications
631-659-2309, ext. 19
heatherb@dpagan.com